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Based on analysis of their marketing data, a web development business has determined that the highest-value consumers reach out via an interest form on their website. The firm wants more potential users to submit this form. Which campaign objective aligns with this business’s goals?
Leads Brand awareness and reach Product and brand consideration Website traffic The correct answer is:…
ByThe advertising director for a guitar manufacturer has been tasked with optimizing their company’s Google Search campaign. How can they use the optimization score to benefit their campaign?
To compare the efficacy of their ad text creative with that of other ads, identifying…
The marketing director for an electric car company recently chose leads as the Google Search campaign marketing goal. What result can they achieve by selecting leads as the goal?
Promote videos about the business mission. Encourage consumers to purchase electric cars. Increase email list…
Your marketing company has created an enticing ad that receives many clicks relative to impressions. What effect could the ad have on the Google Ads auction?
The ad could lead to a higher cost-per-click for the advertiser. The higher expected click-through…