Why is it important to keep track of Google algorithm updates?

Written by Justin Foley in HubSpot SEO II Certification Answers Last Updated December 3, 2022

It can help you outsmart Google.
It can help you better communicate the ROI of SEO to your stakeholders.
It isn’t important to keep track of Google algorithm updates.
It can help you understand how your site has been affected in the past and/or could be affected in the future.

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