- The size of the target market represented by each persona
- The full name, title, and direct phone number of the persona so they can reach out and initiate a sales conversation
- The goals and challenges the persona typically has that your product can help with
- They’re quota for the number of sales they need to close with that persona each quarter
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SELECT supply_source, SUM(total_cost)/100000000 AS total_cost_dollars, ((SUM(total_cost)/100000000)/SUM(impressions))*1000 AS avg_cpm, SUM(impressions) AS impressions FROM dsp_inventory GROUP BY 1 ...
False True The correct answer is: True