- The number of people represented by that persona that they need to bring to the website each month
- How the persona finds answers to problems and how they prefer to be communicated with
- The persona’s first name and email address so that they can be sent personalized marketing emails
- The size of the target market represented by each persona
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Select all that apply. Which of the following are components of deliverability?
Contact engagement Sender reputation Authentication Domain set up Delivery rate The correct answer is: Contact engagement Sender reputation Authentication Domain set up Delivery...
Which of the following is NOT a way to increase your chances of landing in the primary inbox?
Working on your sender reputation Ensuring proper set up of your email authentication Sending each of your emails to all the contacts in your CRM Being conscious of your delivery rate The...
