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Remarketing is targeting ads to people who’ve already visited:
your website as they browse websites and use apps on the Display Network competitors’ websites…
ByWhy is it beneficial to include a text ad in the same ad group as an image ad when advertising on the Display Network?
It ensures maximum coverage because some publishers don’t accept all ad formats Image ads don’t…
You are interested in understanding how clicks lead to a sale on your site. What do you call a click that leads to a sale on your site?
Conversion Cost-per-click Clickthrough rate Impression The correct answer is: Conversion.
Which targeting method allows an advertiser to reach people who have previously visited their website by showing them relevant ads when they visit other placements on the Display Network?
Remarketing Placement Topic Affinity audiences The correct answer is: Remarketing.