How does Google measure store visits?
- When users purchase online and then visit a store, Google attributes those store visits back to the online purchase and engagement.
- When users see your ads and then visit your store, Google attributes those store visits back to the ad views
- When users engage with your ads and then visit your store, Google attributes those store visits back to the ad engagements in a privacy-safe way.
- When users make a purchase in store, Google attributes those store visits back to ad conversions.