Contoso Carpets have previously run search campaigns, but now want to get started with native ads. What actions should they take before getting started on a Microsoft Audience Network campaign? Select all that apply.

Written by Justin Foley in Microsoft Native & Display Advertising Certification Answers Last Updated January 4, 2023

Build a keyword list.
Identify their key success metrics.
Gather their campaign images.
Evaluate their bidding strategy.

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