You’re a new brand on the scene and you’re trying to rapidly increase brand awareness and reach on social. Which type of influencers would you work with? (Choose Two Answers)

Written by Justin Foley in Hootsuite Social Marketing Certification Answers Last Updated September 10, 2023
  • Micro influencers
  • Mega influencers
  • Macro influencers
  • Nano influencers

The correct answer is:

  • Micro influencers
  • Macro influencers

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How would you adapt this query to obtain cost and impression metrics by supply_source? SELECT device_type, operating_system, SUM(total_cost)/100000 AS total_cost_dollars, ((SUM(total_cost)/100000)/SUM(impressions))*1000 AS avg_cpm, SUM(impressions) AS impressions FROM dsp_impressions GROUP BY 1,2

SELECT supply_source, SUM(total_cost)/100000000 AS total_cost_dollars, ((SUM(total_cost)/100000000)/SUM(impressions))*1000 AS avg_cpm, SUM(impressions) AS impressions FROM dsp_inventory GROUP BY 1 ...

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