Your home goods client wants to know what data should be shared from Search Ads 360 (SA360) to Google Ads in order to kick off Google Ads auction-time bidding. What do you tell them?

  • You tell them it’s templates.
  • You tell them it’s rules.
  • You tell them it’s bulksheets.
  • You tell them it’s conversions.

The correct answer is:

  • You tell them it’s conversions.