Of the following methods, which one should you use to implement and test broad match successfully on broad match campaigns intended to help analyze conversion data?

  • You should use the Keyword Planner to find new keywords that are relevant for your target audience and business.
  • You should implement your broad match keywords through setting up a One-Click Experiment Apply. This will create an experiment that follows all experiment best practices automatically.
  • You should use Google Ads’ Conversion Tracking feature. This will let you track the number of conversions that are generated via your broad match keywords.
  • You should use Google Ads’ Keyword Match Types feature. This will let you see how your broad match keywords are being matched.

The correct answer is:

  • You should implement your broad match keywords through setting up a One-Click Experiment Apply. This will create an experiment that follows all experiment best practices automatically.

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