Select all that apply. Which of the following are common mistakes in writing email copy?

Written by Justin Foley in HubSpot Email Marketing Certification Answer Last Updated September 10, 2023

Conceptualizing your copy as a single send-off
Using your copy as merely a mechanism of your design
Relying on buzzwords
Using personalization in subject lines and preview texts

The correct answer is:

Conceptualizing your copy as a single send-off
Using your copy as merely a mechanism of your design
Relying on buzzwords

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