What is the purpose of post-mortem reporting?
- To examine what tactics or platforms performed best on the completion of a campaign
- To break down each metric used involved your platform(s) and it’s role on objectives
- To show how your campaign is performing over various periods of time
- To give higher-management an easy-to-understand overview of your socials performance
The correct answer is:
- To examine what tactics or platforms performed best on the completion of a campaign.