What are key factors to keep in mind when choosing a bidding strategy for your campaign?

Written by Justin Foley in Google Ads Display Certification Answers Last Updated September 3, 2023

Performance, auctions, and user journey complexities
Budget, competition, and user thought processes
Location, calls-to-action, and user conversion costs
Targeting, auctions, and campaign cost-per-click

The correct answer is:

Performance, auctions, and user journey complexities.

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