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Which two non-negotiable elements are foundational to social media marketing, regardless of platform changes?
Content creation and follower count Your “why” (goals) and “who” (audience understanding) Posting frequency and…
BySelect all that apply. Which factors do website visitors subconsciously evaluate when interacting with a site?
Trustworthiness Ease of navigation Brand mission and values Overall usability The correct answer is: Trustworthiness…
Alejandro works for Homebody’s Pro Tools, an e-commerce site selling DIY equipment. He’s noticed through website analytics that many visitors spend time on the power drills page but leave the site without taking further action. The company collected these visitors’ email addresses from past interactions, like abandoned carts or newsletter signups. Which of the following is the best strategy for Alejandro to re-engage these leads using email marketing?
Adding all these visitors to a general weekly newsletter about new arrivals and promotions Sending…
CodeCrafters is a B2B company that sells custom software solutions. They noticed some leads spend a significant amount of time browsing detailed feature pages but leave without signing up for a demo or downloading resources. Which of the following is the most effective approach for CodeCrafters to engage these leads using email marketing?
Adding these leads to a general newsletter list that sends weekly company updates and promotional…