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Which ad format is recommended for building awareness?
Image ads Display ads with location extensions Universal app campaigns Dynamic image ads The correct…
An advertiser notices that a Display campaign is receiving a large number of conversions at certain times and days of the week. Which feature would help this advertiser maximize the number of conversions received at the campaign’s current budget?
Frequency capping Ad scheduling Bid Optimizer Ad rotation The correct answer is: Ad scheduling.
Which of these metrics is typically most important in measuring a direct response advertiser’s performance on the Display Network?
Conversions Clicks Impressions Clickthrough rate (CTR) The correct answer is: Conversions.
You’re setting up a dynamic remarketing campaign for your client who sells educational products. Which best practice should you follow?
Use the “Education” business type Use a custom feed Include “textbooks” and “study guides” as…