One of your customers makes designer T-shirts. They’re using custom columns to find out how their new line of celebrity-inspired shirts is performing. What action in Search Ads 360 does a custom column let them access for any formula?

  • It lets them access label.
  • It lets them access dimension.
  • It lets them access reporting.
  • It lets them access conversion.

The correct answer is:

  • It lets them access conversion.