A local pizza chain is looking to improve their Google Ads campaign performance across their accounts. What are two ways that they can use their optimization score to improve campaigns? (Choose two.)

  • Measure their score at the individual account level, but not their manager account level.
  • Save time by accepting and immediately applying recommendations tailored to their business.
  • Identify how much existing opportunity for improvement their campaigns have and how they can be improved.
  • Review and dismiss recommendations that are relevant to their goal to save time optimizing campaigns.

The correct answer is:

  • Save time by accepting and immediately applying recommendations tailored to their business.
  • Identify how much existing opportunity for improvement their campaigns have and how they can be improved.