If you set a target return on ad spend (tROAS) bid strategy in Search Ads 360 and discover that there’s limited consistency and minimal automation after evaluating the strategy’s progress, how might you explain what’s happening?

• You started the evaluation between one to two weeks.
• You started the evaluation after week four.
• You didn’t make optimizations or adjustments post-bid strategy launch.
• You reviewed performance data after conversion delay cycles passed.

The correct answer is:

• You started the evaluation between one to two weeks.