Which of the following is an example of utilizing best practices in email design?

  • Use as many emojis as possible, so your emails can test the impact of different emojis.
  • Don’t use too many fonts, and be sure the fonts you select follow your brand guidelines.
  • Forgo wireframes, and place images where you can fit them in the template.
  • Design emails that are optimized for a web browser but not mobile, as few people view emails via mobile devices.

The correct answer is:

  • Don’t use too many fonts, and be sure the fonts you select follow your brand guidelines.

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