Content pillars are the set topics and themes that your brand focuses on for its social media posts. Why are they a useful part of your social media strategy? (Choose Two Answers)
- They help give your content direction and structure
- They make sure you always maintain an evergreen library
- They help you to define your brand voice and style
- They give you set topics for your brand to focus on
The correct answer is:
- They help give your content direction and structure
- They help you to define your brand voice and style