Each new RDF must be activated in SAS.
True False
Category Amazon Sizmek Ad Suite Certification Answers
Metadata file names contain the word “match” and are also called match files.
False True
The type of third-party activity fired independently from any other SAS activity (added in the “Then” section of an activity rule) is called:
3rd party conversion tracking activity 3rd party retargeting tracking activity Other 3rd party activity
Path to conversion reports can include multiple advertisers’ data.
False True
If variables/parameters are to be passed through a noscript Tag Manager code the webmaster needs to add them manually.
False True
The Tag Tester tool browser icon will activate only on pages with the Tag Manager implemented.
False True
All creative assets under your account are stored in a location called:
Assets library Creative refresh Ads location Account library
What are the key benefits of correlation between master ad and placement ad(s)? Select All Correct Responses
Deleting a master ad does not delete the placement ad(s) You can edit multiple placement ads by editing the master ad Applying changes to a placement ad only affects the placement ad Placement ads can be duplicated together with the…
John is running a test campaign with CTR as the main KPI. He is trafficking five ads per placement and wants to make sure the best performing ads are displayed more often to end users. Which setup is best suitable to John’s goal?
Monitor data and use creative refresh to replace the underperforming ads Monitor performance and manually increase delivery group weights in favor of the best performing ads Create a delivery group with five ads and select “automatic optimization based on CTR”…
If email is the selected delivery method of an aggregated report, the report can only be sent to the report owner’s email address.
False True