Once disabled in a delivery group, the ad is no longer in creative rotation and stops being served.
False True
Category Amazon Sizmek Ad Suite Certification Answers
P2C reports can include each conversion and the associated parameters, including custom parameters.
True False
Path to conversion reports can include data from different campaigns under a single advertiser.
False True
Which tool in SAS is used for mass creative upload?
Bulk attach Creative refresh Ad creation wizard Smart upload
SAS Tag Manager can be generated in both JavaScript and noscript format.
False True
You must be connected to a VPN in order to access SAS RDF server.
False True
A customer searched online for a truck to rent and “Trucksy” came up as one of the results. Upon clicking on the paid search ad, they were taken to the “Trucksy” webpage where a Tag Manager triggered a conversion activity. Which of the following site activities was triggered in this case?
Social referral rule Other referral rule Revenue-sharring referral rule Search referral rule
When recording conversion third-party activities for sites, instead of reporting the activity to all sites, only a single site is informed of the conversion, according to to the attribution model selected. This process in SAS is called:
Piggybacking Path to conversion Deduplication Single conversion record
What type of logic is used for Tag Manager activity rules?
Aristotle’s logic Common logic If/then logic Propositional logic
What is the default counting method for sales conversion activities?
Once per orderID/sessionID Always Once per browser session Once per day