Before a marketer can implement sitewide tagging, what’s the first thing they should do?

Written by Justin Foley in Google Ads Measurement Certification Answers Last Updated May 15, 2023
  • They should us just the image portion of the JavaScript.
  • They should turn off auto-tagging in all your Google Ads accounts that are enabled for sitewide tagging.
  • They should make sure Google Click Identifier (GCLID) still works if using click trackers in the URL.
  • They should make sure the tag still works by loading it within another tracking tag, like Floodlight.

Recent Posts

link to How would you adapt this query to obtain cost and impression metrics by supply_source? SELECT device_type, operating_system, SUM(total_cost)/100000 AS total_cost_dollars, ((SUM(total_cost)/100000)/SUM(impressions))*1000 AS avg_cpm, SUM(impressions) AS impressions FROM dsp_impressions GROUP BY 1,2

How would you adapt this query to obtain cost and impression metrics by supply_source? SELECT device_type, operating_system, SUM(total_cost)/100000 AS total_cost_dollars, ((SUM(total_cost)/100000)/SUM(impressions))*1000 AS avg_cpm, SUM(impressions) AS impressions FROM dsp_impressions GROUP BY 1,2

SELECT supply_source, SUM(total_cost)/100000000 AS total_cost_dollars, ((SUM(total_cost)/100000000)/SUM(impressions))*1000 AS avg_cpm, SUM(impressions) AS impressions FROM dsp_inventory GROUP BY 1 ...

Continue Reading
Ads Blocker Image Powered by Code Help Pro

Ads Blocker Detected!!!

We have detected that you are using extensions to block ads. Please support us by disabling these ads blocker.