All influencer marketing programs must abide by government regulations. What’s one way your influencer can stay within regulations?

Written by Justin Foley in Hootsuite Social Marketing Certification Answers Last Updated September 10, 2023
  • Reinforce that they wouldn’t work with a brand unless they truly recommended them
  • Do not mention advertisements or paid partnerships, because it detracts from the power of the post
  • Do not engage influencers from geographic locations that are regulated by government bodies
  • Disclose partnerships as early as possible in every post in the caption or by using an #ad hashtag

The correct answer is:

  • Disclose partnerships as early as possible in every post in the caption or by using an #ad hashtag.

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