Alex has started a Google Search campaign designed to promote his online motorcycle accessories store. His store focuses on custom helmets. How might Google Search Ads provide value to Alex?

  • By linking to Alex’s ad from related social-media groups.
  • By including his ad on similar motorcycle accessory store websites.
  • By showing his ad to people searching for related information about helmets.
  • By displaying Alex’s ad on a website that reviews motorcycle helmets.

The correct answer is:

  • By showing his ad to people searching for related information about helmets.

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