An advertiser is interested in generating conversions through Google Display ads, but they’re relying on the campaign’s help to set bids. Which two bidding strategies used in Display campaigns can they choose from to automatically set their bids? Choose two.

Written by Justin Foley in Google Ads Display Certification Answers Last Updated September 3, 2023

Target ROAS (return on ad spend)
Target CPA (cost per acquisition)
Enhanced CPC (cost-per-click)
Cost per engagement

The correct answer is:

Target ROAS (return on ad spend)
Target CPA (cost per acquisition)

Recent Posts

Select all that apply. Which of the following are components of deliverability?

Contact engagement Sender reputation Authentication Domain set up Delivery rate The correct answer is: Contact engagement Sender reputation Authentication Domain set up Delivery...

Continue Reading

Which of the following is NOT a way to increase your chances of landing in the primary inbox?

Working on your sender reputation Ensuring proper set up of your email authentication Sending each of your emails to all the contacts in your CRM Being conscious of your delivery rate The...

Continue Reading

Ads Blocker Detected!!!

We have detected that you are using extensions to block ads. Please support us by disabling these ads blocker.