While job titles might differ from company to company, there will usually be three key roles in a social media team. What are they?

• The Crisis Communicator – monitors for potential crisis situations, escalate issues, and liaises with internal stakeholders
• The Social Media Manager – plans and overseas day to day execution of the social strategy
• The Director – involved in high level planning and has final approval over campaign direction and budgets
• The Social Media Coordinator – publishes all the content, monitors engagement and responds to messages

The correct answer is:

• The Social Media Manager – plans and overseas day to day execution of the social strategy
• The Director – involved in high level planning and has final approval over campaign direction and budgets
• The Social Media Coordinator – publishes all the content, monitors engagement and responds to messages