- Using the same image on your ad for over a month
- Using only Facebook for your advertising strategy
- Offering the same ebook in your ad for two months straight
- All of these would contribute to ad fatigue
SELECT supply_source, SUM(total_cost)/100000000 AS total_cost_dollars, ((SUM(total_cost)/100000000)/SUM(impressions))*1000 AS avg_cpm, SUM(impressions) AS impressions FROM dsp_inventory GROUP BY 1 ...
False True The correct answer is: True